The Motivational Editor

Helping Writers Go from Unpublished to Published

Marketing Tips

How to Engage Your Audience

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Today’s post is by award-winning author Kathy Nickerson, author of 4 books and counting. This year she released The Secret of Serendipity and Rose Hill Cottage, each a different genre. Her debut novel, Thirty Days to Glory, won the 2014 CSPA Book of the Year. Her books are engaging, fun, and always have a twist at the end.

Author Kathy NickersonHow to Engage Your Audience
by Kathy Nickerson

“Name one job you could do that does not require reading or writing.” This challenge is dangerous, and I throw it out like candy when [Read more…] about How to Engage Your Audience

Be Confident as You Promote Your Book

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baseball field“If you build it they will come.”

We’ve all heard that before, and it worked great to promote Kevin Costner’s baseball-cornfield. But somewhere down the years, many people embraced that slogan concerning their own products.

By now I’m sure you, like me, have discovered that for anything else it doesn’t work!

You can’t put a book out there on Amazon and expect [Read more…] about Be Confident as You Promote Your Book

Overwhelmed with Marketing Plans and Strategy?

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Marketing. It’s a task many writers dislike for various reasons. It can be a daunting task added to a busy schedule leaving us feeling overwhelmed.

I understand quite well, how busy our lives can keep us and how overwhelmed writers can feel. I’ve just returned from my last writer conference for this year and [Read more…] about Overwhelmed with Marketing Plans and Strategy?

Mind Mapping and Ice Cream

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melting ice cream coneIt’s National Ice Cream Month. Now there’s an idea I can sink my teeth into…brain freeze!

I like ice cream. My favorite flavor is Bordeaux cherry chocolate. Mmmm, heaven on earth.

But what does that have to do with writing?

I thought I’d give you some story ideas to play around with while you enjoy your ice cream and watch the fireworks (Happy 240th Birthday, USA!).

Focusing on the idea of ice cream, here are some scenarios to have fun with.

If you write romance… [Read more…] about Mind Mapping and Ice Cream

How to Find a Publisher

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For people dipping their toes into the vast sea of publishing for the first time, knowing how to find a publisher can be an overwhelming task.

I’m talking to those who have ventured into these waters from another field. Doctor, teacher, business exec, stay-at-home mom. And now God has given you a story or message to share.

Where do you start?

Marketing Different Books Simultaneously

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Marketing Different Books Simultaneously Kathy Nickerson Interview

Author Kathy Nickerson released a book in March and will release another one in July. Today she’s here to share how she’s managing the marketing of these books.

Kathy, thanks so much for joining us here today. I always enjoy your books and your blog. You have a sense of humor I like, and that comes through clearly in your voice.

In March you launched The Secret of Serendipity, a middle-grade novel, and next month you release Rose Hill Cottage, a women’s contemporary fiction. How have you handled the marketing for two books in such a short period of time? [Read more…] about Marketing Different Books Simultaneously

What Marketing Book Would You Recommend?

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As the first Monday of the month, my focus is marketing.

I struggle with marketing like many authors do. I’ve purchased 1 or 2 marketing books, but they were only a little helpful.

So today, I’d like to hear from you.

What book(s) on marketing have you found most helpful and why? Please leave your response in the comments below so all my readers can read your choices and maybe find a book that can help them.

Thank you, and happy marketing!

7 Writers Conferences to Attend

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Writer’s conferences are one of the best places to get your work in front of agents and acquisitions editors. While you can find conferences happening the year round, spring and summer have the most to offer.

Now, while you still have time to rearrange your work schedule and purchase plane tickets at a reasonable price, is a good time to look at what’s ahead, and what will meet your needs.

Here are several questions to consider as you study the conferences. [Read more…] about 7 Writers Conferences to Attend